We are the South Huntsville Main Business Association, our direction points forward.

We are where the energy of the city meets with the tranquility of the outdoors. We are where the work of these who serve unites with the creativity of those with vision. We are where an optimistic future intersects with a rich and storied past. We invite you to rediscover the place we call home, explore our outdoors, uncover our unique places, and share in our soaring dreams.

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We are South Huntsville, where neighbors engage our community. Our neighborhoods define us – they are collections of homes and families. For generations this has been a down-to-earth community with a quiet pride of place.

Today, more than 35,000 people call South Huntsville home. With a mix of established neighborhoods and new single family homes, South Huntsville’s direction points home.

  • 23,309 households within a 10 minute drive time.
  • 4.5% estimated growth 2018–2023.
  • 2,000 additional housing units planned for construction by 2025.
  • Medium HH income for a 3 minute drive time is $70,888.


    We are South Huntsville, where businesses launch bold ventures. We are engineers exploring the cosmos, builders crafting community, scientists researching the future, and a hub for small business. We are building this place for our neighbors, and the world.

    Just minutes from Redstone Arsenal, South Huntsville offers a convenient and affordable location for your business to launch and grow! Whether you are looking for a co-working or flexible office space, or a traditional office suite, South Huntsville has space! With major employers such as Torch Technologies, Geeks and Nerds, Abaco and SCI, South Huntsville's business climate is thriving.

  • 3 office buildings under construction
  • Conveniently located next to the Redstone Arsenal Martin Road Gate, only five minutes from the Von Braun Complex, Sparkman Center, and Future Redstone FBI Headquarters.
  • 11,165 day time population within a five minute drive time *does not include neighboring Redstone Arsenal with a daytime workforce of +40,000.




    We are South Huntsville, where locals launch bold ventures. We are a mission driven coffee roaster, a bike shop for the region, restaurants where neighbors gather, a conversation over a pint, tiny donuts in a box, and a special find in a local store.

  • Both survey groups in the 2019 consumer and business survey said South Huntsville’s location, accessibility and convenience are things they like the most about the South Huntsville community.
  • 32% of businesses surveyed, have been in South Huntsville 21 years or longer.
  • 63% of businesses surveyed reported a 2018 increase in gross sales or revenue.
  • 81% of businesses surveyed expect gross sales or revenues to increase in 2019.




    We are South Huntsville, a shining point in the Star of Alabama. We invite you to rediscover the place we call home, explore our outdoors, uncover our unique places, and share in our soar and dreams.

  • 3 Hotels
  • 343 hotel rooms